Privacy Policy

Last Modified: 4/10/2024

This Privacy Policy the (“Privacy Policy” or “Policy”) describes the privacy practices of Pella Windows & Doors of Wisconsin and our subsidiaries and affiliates (collectively the “Company,” “We,” “Us,” or “Our”) in connection with the https://pellawi.com website, and any other website that We own or control and which posts or links to this Privacy Policy (collectively, the “Service”), in connection with Our marketing activities, and as otherwise described in this Privacy Policy. In addition, this Privacy Policy describes Our practices for collecting, using, maintaining, protecting, and disclosing that information and your rights and choices with respect to the Personal Information (as defined in “Information We Collect About You and How We Collect It”) We collect. We respect your privacy and are committed to protecting it through Our compliance with this Policy.

This Policy applies to information We collect:

·      On this Service; and

·      In email, text, and other electronic messages between you and Us.

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This Policy does not apply to information collected by:

·      Us offline or through any other means, including on any other website operated by Us or any third party (not including Our affiliates and subsidiaries); or

·      Any third party (not including our affiliates and subsidiaries), through any application or content (including advertising) that may link to or be accessible from or through the Service.

Please read this Policy carefully to understand Our policies and practices regarding your information and how We will treat it. If you have concerns regarding Personal Information that We process on behalf of a business, please review their privacy policy and direct your concerns to that business. If you disagree with our policies and practices, your choice is not to use Our Service. By accessing or using this Service, you agree to this Privacy Policy. This Privacy Policy may change from time to time (see Changes to this Privacy Policy). Your continued use of this Service after We make changes is deemed to be acceptance of those changes, so please check the Privacy Policy periodically for updates.

Children

We do not knowingly collect Personal Information from children under 16. If you are under 16, do not use or provide any information on this Service or through any of its features, register on the Service, make any purchases through the Service, use any of the features of this Service, or provide any information about yourself to Us, including, but not limited to your name, address, telephone number, email address, or any screen name or user name you may use. If We learn We have collected or received Personal Information from a child under 16 without verification of parental consent, We will delete that information. If you believe We might have any information from or about a child under 16, please contact Us at by following the information with the “How to Contact Us” section.

Information We Collect and How We Collect It

We collect several types of information from and about users of Our Service, including information:

·      By which you may be personally identified (“Personal Information”), such as: 

o   First and last name;

o   Business name;

o   Postal address;

o   Business postal address;

o   Email address;

o   Business email address;

o   Mailing address;

o   Personal telephone number; 

o   Account usernames and passwords;

o   Social security number; 

o   Precise location data, such as when you authorize Us to access your location; or 

o   any other identifier by which you may be contacted online or offline.

·      That is about you but individually does not identify you, such as IP address; and

·      About your internet connection, the equipment you use to access our Service, and usage details.

We collect this information:

·      Directly from you when you provide it to Us; 

·      Automatically as you navigate through the Service. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other similar tracking technologies; and

·      From third parties, for example, Our business partners.
 

Information you provide to us

Information We collect on or through Our Service may include:

·      Information that you provide by filling in forms on Our Service. This includes information provided at the time of registering to use Our Service, for a service or event, subscribing to Our service, posting material, initiating services, or requesting further services. We may also ask you for information when you enter a contest or promotion sponsored by Us, and when you report a problem with Our Service;

·      Profile general information or Personal Information, such as your username and password that you may set to establish an online account with Us;

·      Records and copies of your feedback and correspondence (including email addresses), if you contact Us;

·      Your responses to surveys that We might ask you to complete for research, business, and information purposes;

·      Details of transactions you carry out through Our Service and of the fulfillment of your orders. You may be required to provide financial information before placing an order through Our Service;

·      Your search or chat queries using the Service;

·      Marketing information, such as your preferences for receiving communications about Our activities, events, and publications, and details about how you engage with Our communications;

·      Referral information from existing users with evidence of permission to provide the referral’s contact information to Us so that We may contact them;

·      Any other types of information you provide, including the names of organizations you are affiliated with and job title; and

·      Usage information, such as any content you upload to the Service or otherwise submit to Us, including information you provide when you use any interactive features of the Service.

User Posts. You also may provide information to be published or displayed (hereinafter, “posted“) on public areas of the Service, or transmitted to other users of the Service or third parties (collectively, “User Contributions“). Your User Contributions are posted on and transmitted to others at your own risk. Please be aware that no security measures are perfect or impenetrable. For more information on Our preventative measures, see “Security Practices.”

Additionally, we cannot control the actions of other users of the Service with whom you may choose to share your User Contributions. Therefore, We cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.

Information from social media platforms. We may maintain pages for Our Company on social media platforms, such as LinkedIn, Twitter, Google, YouTube, Instagram, and other third-party platforms. When you visit or interact with Our pages on those platforms, the platform provider’s privacy policy will apply to your interactions and their collection, use, disclosure, and processing of your personal information (as defined in the platform provider’s policy). You or the platforms may provide Us with information through the platform, and we will treat such information in accordance with this Privacy Policy.

Information We Collect Through Automatic Data Collection Technologies

As you navigate through and interact with Our Service, We, Our service providers, and business partners may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

·      Information about your computer and internet connection, including your IP address, operating system, device identifiers (including Google Advertising ID or Apple ID for Advertising), browser type, and screen resolution; and

·      Details of your visits to Our Service, including traffic data, location data, logs, other communication data, and the resources that you access and use on the Service, such as the pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and length of access.

We, Our service providers, and business partners may also use these technologies (or engage third-party advertising and social media companies) to collect information about your online activities over time and across third-party platforms or other online services (behavioral or interest-based tracking) to display ads on Our Service. 

These companies may use cookies and similar technologies to collect information about your interaction over time across the Service, and other online services, and use that information to serve online ads that they think will interest you. You can learn more about your choices for limiting interest-based advertising in the “Your Choices About How We Use and Disclose Your Information” section below.

This information helps Us to improve our Service and to deliver a better and more personalized Service, including by enabling Us to:

·      Estimate Our audience size and usage patterns;

·      Store information about your preferences, allowing Us to customize our Service according to your individual interests;

·      Speed up your searches; and

·      Recognize you when you return to Our Service.

The technologies We use for this automatic data collection may include:

·      Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate settings on your browser. However, if you select this setting, you may be unable to access certain parts of Our Service. Unless you have adjusted your browser setting so that it will refuse cookies, Our system will issue cookies when you direct your browser to Our Service.

·      Web Beacons. Pages of Our Service and Our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related Service statistics (for example, recording the popularity of certain platform content and verifying system and server integrity).

·      Browser Web Storage (also known as locally stored objects, or “LSOs”).

·      Other similar tracking technologies.

We may tie non-Personal Information collected automatically to Personal Information about you that We collect from other sources or that you provide to Us.

How We Use Your Information

We use information that We collect about you or that you provide to Us, including any Personal Information:

·      To present Our Service and its contents to you;

·      To provide, support, operate, maintain, and improve the Service;

·      To provide you with information, products, or services that you request from Us;

·      To send you Company-related direct marketing communications as permitted by law, including by SMS, email, and mail. Normal messaging rates apply, and mobile carriers are not liable for delayed or undelivered messages. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with third-parties. You may opt-out of Our marketing communications as described in the “Your Choices About How We Use and Disclose Your Information” section below;

·      To fulfill any other purpose for which you provide it;

·      To provide you with notices about your account, including expiration and renewal notices;

·      To respond to your requests, questions, and feedback;

·      To investigate and prevent fraud, spam, malware, identity theft, or other unauthorized access to the Service;

·      To notify you about changes to Our Service or any products or services We offer or provide through it;

·      To allow you to participate in the interactive features of Our Service;

·      To analyze your use of the Service for trend monitoring and marketing;

·      To analyze and improve the Service and to develop new products and services, including by studying user demographics and use of the Service;

·      For general marketing and advertising purposes;

·      To process and complete transactions and send related information including invoices and agreements;

·      To create anonymous, aggregated or de-identified data from your personal information and other individuals whose personal information we collect by removing information that makes the data personally identifiable to you. We may use this anonymous, aggregated or de-identified data and share it with third parties for our lawful business purposes, including to analyze and improve the Service and promote our business;

·      In any other way We may describe when you provide the information; and

·      For any other legal purpose with your consent.

Disclosure of Your Information

We may disclose aggregated information about Our users and information that does not identify any individual without restriction.

We do not sell customer’s Personal Information or the Personal Information of their users. We do not share your Personal Information with third parties without your consent, except, We may disclose Personal Information that We collect, or you provide to Us as described in this PrivacyPolicy without your consent:

·      To Our subsidiaries and affiliates; 

·      To contractors, service providers, and other third parties We use to support Our business (such as customer support, hosting, analytics, call or message routing, email delivery, advertising, marketing, and database management services). These third parties may use your Personal Information only as directed or authorized by Us and in a manner consistent with this Privacy Policy and are prohibited from using or disclosing your information for any other purpose; 

·      To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our Company, including Our subsidiaries and affiliates' assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by Our Company, including Our subsidiaries and affiliates’ assets about Our Service users, is among the assets transferred; 

·      With partners or enable partners to collect information directly via our Service; 

·      To third parties to market or advertise their products or services to you if you have not opted out of these disclosures. We contractually require these third parties to keep Personal Information confidential and use it only for the purposes for which We disclose it to them;

·      To fulfill the purpose for which you provide it;

·      For any other purpose disclosed by Us when you provide the Personal Information; and

·      With your consent. 

We may also disclose your Personal Information:

·      To comply with the law, including when, in Our belief, it is necessary or appropriate to comply with applicable laws, lawful requests, and legal processes, such as to respond to subpoenas or requests from government authorities;

·      For compliance, fraud prevention, and safety, including disclosure to law enforcement, government authorities, and private parties as We believe necessary or appropriate to (a) protect or enforce Our, your or others’ rights (including for billing and collection), privacy, or property (including by making and defending legal claims); (b) enforce the terms and conditions that govern the Service; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity; and

·      To professional advisors, such as lawyers, bankers, auditors, and insurers, where and only to the extent necessary in the course of the professional services that they render to Us.

Where we are required by law to collect your Personal Information, or where we need your Personal Information in order to provide the Service to you, if you do not provide this information when requested (or you later ask to delete it), We may not be able to provide you with Our services. We will inform you what information you must provide to receive the Service by designating it as required at the time of collection or through other appropriate means.

Your Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the Personal Information you provide to Us. We have created mechanisms to provide you with the following control over your information:

·      Access or Update Your Information. If you have registered for an account with Us, you may review and update certain Personal Information in your account profile by logging into your account.

·      Opt-out of Text Message Communications. You may opt-out of text messaging at any time by replying to any message with STOP. This will end the communications from that particular phone number. You may continue receiving service-related and other non-marketing text messages from other phone numbers managed by Us and opt-out of those in a similar fashion.

·      Opt-out of Marketing and Promotional Communications. You may opt-out of marketing or promotional related emails used by the Company to promote Our own or third parties’ products or services by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting Us at [email protected]. You may continue to receive service-related and other non-marketing emails.

·      Disclosure of Your Information for Third-Party Advertising. If you do not want Us to share your Personal Information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by contacting us at [email protected].

Tracking Technologies and Advertising Choices. You can limit use of your information for interest-based advertising by:

·      Browser settings. Blocking third-party cookies in your browser settings.

·      Privacy browsers/plug-ins. Privacy browsers or ad-blocking browser plug-ins let you block tracking technologies.

·      Updating Platform settings. Google offers opt-out features that let you opt-out of using of your information for interest-based or behavioral advertising: Google: https://adssettings.google.com.

·      Do Not Track. Some browsers have a “Do Not Track” feature that lets you tell websites or platforms you do not want to have your online activities tracked. Because these features are not yet uniform, We do not presently respond to “do not track” signals. We will, however, treat any “do not sell” or similar signals as opt-out requests pursuant to the laws of certain states. To find out more about “Do Not Track,” please visit https://www.allaboutdnt.com.

·      Cookies. Most browser settings let you delete and reject cookies placed by websites. Many browsers accept cookies by default until you change your settings. If you do not accept cookies, you may not be able to use all of the functionality of the Service, and it may not work properly. For more information about cookies, including seeing what cookies have been set on your browser and how to manage and delete them, visit https://www.allaboutcookies.org. We use Google Analytics to help Us understand user activity on the Service. You can learn more about Google Analytics cookies at https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage and about how Google protects your data at https://policies.google.com/privacy. You can prevent the use of Google Analytics relating to your use of the Service by downloading and installing a browser plugin available at https://tools.google.com/dlpage/gaoptout.

We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website, which opens in a new window. 

Residents of certain states may have additional Personal Information rights and choices. Please see “Your State Privacy Rights” for more information.

Security Practices

The security of your Personal Information is important to us. We employ a number of organizational, technical, and physical safeguards designed to protect the Personal Information We collect. However, security risk is inherent in all internet and information technologies, and We cannot guarantee the security of your Personal Information. The safety and security of your information also depend on you. Where we have given you (or where you have chosen) a password for access to certain parts of Our Service, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Email, in particular, is an insecure way to transmit information. Although we do our best to protect your Personal Information, We cannot guarantee the security of your information transmitted to Our Service. Any transmission of information is at your own risk. We are not responsible for the circumvention of any privacy settings or security measures contained in the Service.

Your State Privacy Rights

State consumer privacy laws may provide their residents with additional rights regarding Our use of their Personal Information. Depending on the applicable laws and in certain circumstances, you may have the following rights:

·      Right to Know. You may have the right to confirm whether we process your Personal Information.

·      Right to Request Deletion. You may have the right to access and delete certain Personal Information.

·      Right to Correct. You may have the right to correct inaccuracies in your Personal Information, taking into account the information’s nature processing purpose (excluding Iowa and Utah).

·      Right to Data Portability: You may have the right to obtain and reuse your Personal Information for your own purposes across different services.

·      The Right to Opt-Out of the Sale or Sharing of Your Personal Information. You may have the right to Opt-out of Personal Information processing for:

o   targeted advertising (excluding Iowa);

o   sales; or

o   profiling in furtherance of decisions that produce legal or similarly significant effects (excluding Iowa and Utah).

·      The Right to Limited Use and Disclosure of Sensitive Personal Information. You may have the right to either limit (opt-out of) or require consent to process sensitive personal data.

·      The Right to Non-Discrimination. You may have the right not to receive discriminatory treatment for exercising these rights.

·      The Right to Appeal. You may have the right to appeal a decision We make related to your request. To the extent you have a right to appeal a decision We have made about your Personal Information, please submit an appeal request by contacting Us through the methods provided below in the section titled “How to Contact Us.”

·      “Shine the Light”: To learn more about consumer privacy rights in California, visit CCPA and California Privacy Rights Act (CPRA )privacy notice for California residents. California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of Our Serivce that are California residents to request certain information regarding Our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please contact the Company using the “How to Contact Us” section.

To exercise any of these rights or to appeal a decision regarding a consumer rights request, please contact the Company using the information within the “How to Contact Us” section.

Your European Privacy Rights

In accordance with Article 77 of the General Data Protection Regulation (“GDPR”), Europeans also have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or of an alleged infringement of the GDPR. For more information, please contact your local data protection authority here.

Our collection, storage, and use of your Personal Information, and the processing by a Processor of your Personal Information, shall be governed by the Privacy Policy and, for residents of EU member states, the GDPR.

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If We make material changes to this Privacy Policy, We will notify you by updating the “Last Modified” date located at the top of this Privacy Policy and posting it on the Service. We may, and if required by law, will also provide notification of changes in another way that we believe is reasonably likely to reach you, such as via e-mail (if you have an account where We have your contact information) or another manner through the Service. You are responsible for ensuring We have an up-to-date, active, and deliverable email address for you and for periodically visiting Our Service and this Privacy Policyto check for any changes.

Any modifications to this Privacy Policy will be effective as of the “Last Modified” date located at the top of this Privacy Policy. In all cases, your continued use of the Service after the posting of any modified Privacy Policy indicates your acceptance of the terms of the modified Privacy Policy.

How to Contact Us

If you have questions or comments about Our Privacy Policy or privacy practices, or would like to exercise your rights under this Policy, please submit your request to [email protected].